1
Import or add
CSV or a single card. Phone format matters for WhatsApp and SMS.
Contacts · Step 1
CSV or a single card. Phone format matters for WhatsApp and SMS.
Product / Contacts
Contacts
The shared book used by WhatsApp, SMS, email, calling, CRM, and ads.
One person, one record — every channel writes to the same history.
Who it is for
Anyone who currently keeps Excel, WhatsApp labels, and a CRM in three places.
What you get
Import, tags, segments, and open-from Inbox or Sales.
What we do not pretend
Not a full CDP. Tags and lists are enough to send and to sell.
Use cases
Would this actually happen in your week?
Import a list
CSV with name, phone, email. Map columns once.
The same people are available to every channel.
Tag segments
“Diwali 2026”, “Unpaid”, “Admissions”.
Broadcasts stop going to everyone.
Start a conversation
Open the contact and jump to Inbox or a UPI request.
Context stays on the person.
How to use it
The same screens you will click after you sign in.
Recreated from the live product so you can follow along before you create an account. Red circles mean a count or a remove — they are not decoration.
2
Tag them
Tags are how campaigns and automations find people.
Contacts · Step 2
Tags are how campaigns and automations find people.
3
Open from Inbox or Sales
You should not re-search the name in a second app.
Contacts · Step 3
You should not re-search the name in a second app.
4
Run a campaign
WhatsApp, SMS, email, or calling — same book.
Contacts · Step 4
WhatsApp, SMS, email, or calling — same book.
Usually next
Inbox
WhatsApp, comments, and DMs in one thread, with SLA and the contact history attached.
See how it works →
Cloud API numbers, approved templates, and broadcasts from the same workspace as Studio.
See how it works →
Sales
Deal pipelines connected to contacts, invoices, and automations.
See how it works →